If you’ve been a business owner for any length of time, you know the following is true:
Fitness business owners wear lots of hats.
The administrative hat.
The manager hat.
The customer service hat.
The marketing and sales hat.
The training hat.
The business owner and visionary hat.
The bookkeeping and accounting hat.
With such a diverse and demanding set of responsibilities, most gym owners find themselves drowning and working 12+ hour days, seven days a week, if they don’t find the right help.
Like most fitness business owners, Chris Perry, owner of Velocity Sports Performance (VSP), wears many hats.
But unlike most fitness business owners, he’s not spending hours on end completing administrative and communication tasks every week.
Before Chris became a gym owner, he was a finance executive in the corporate world. Having worked for dozens of household brands like Pepsi and Dunkin Donuts, he’d seen firsthand what it takes to build an efficient, scalable business.
So when Chris jumped into entrepreneurship eight years ago and opened VSP in Norwood, Massachusetts, he knew what it would take to protect his time, grow his business, and achieve operational efficiency…
Not just systems.
The right systems.
Furthermore, he knew he needed the right, SINGLE system that could combine team coordination efforts, client communication, service operations, and lead nurturing – everything he needed – all into one platform.
“The system piece was really important to us…we used to have a texting platform, a separate email platform, and we’d also use MindBody’s contact log function to track our client communication. Unfortunately, it was really just a hodge podge…too many of those systems are trying to be everything for everyone, so you don’t actually get what your business needs and wants. You can’t really customize it for your team.” Chris explained.
Without the customization and connection between multiple platforms, operations at VSP were less than optimal. Chris knew his original “hodge podge” of systems would not be their long-term solution.
It wasn’t until August 2020 that Chris discovered the right system through his business mastermind group. Virtually overnight, VSP was able to centralize and systemize over a dozen features across three of their old platforms into one simple software: Naamly.
Naamly became the one-stop-shop for all of Velocity’s member communications and experience, “adding efficiency, creating community, enhancing client accountability, and making interactions more meaningful.”
“[With Naamly], we’ve doubled our athlete and client touchpoints each month, and we’re now just a few clicks away from all of our client data and interaction history…everything is so much more streamlined and efficient now.”
Chris’s sharp business mind and years of experience has served his business well. Now equipped with the time-saving, standardized systems he knew the business needed, Chris and his team at Velocity are making entrepreneurship look easy.
If you’re like Chris and you KNOW you need better systems in your business, you need to see what Naamly can do for your business. We provide a simpler, easier way to store client data AND messages in one place.
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